Creamy Candy Marshmallow Treats : Swizzels Marvellous Mallows Drumstick

The Swizzels Marvellous Mallows Drumstick candy product is a nostalgic hybrid treat for avid fans of the brand’s Mallows and Drumsticks to enjoy this summer. The oversized treat features the light, soft texture of marshmallow with the Drumstick Raspberry and Milk flavor in the spotlight that will pair well with the candy product. The single-serving treat is great for consumers looking to satisfy themselves when on the go and is ideal for anytime enjoyment thanks to its convenient format.

Trade Marketing Manager Clare Newton spoke on the Swizzels Marvellous Mallows Drumstick candy product saying, “We’ve noticed a growing trend among consumers who are rediscovering their appreciation for single confectionery items. We’ve responded to this by creating our Mallows countline to cater to changing consumer needs and preferences. The launch of our new product marks an exciting time for Swizzels’ single confectionery offering. We’re urging retailers to stock up on our Mallows Countlines in anticipation of increased consumer demand for the new product.”