Kulfi Beauty boasts a hydrating satin lipstick option with its creamy and buildable Heirloom Satin Lipstick. The product draws inspiration from “the comforts of South Asian culture, like the experience of wearing your first sari or the sound of your favorite bangles.” This branding strategy effectively blends culture and makeup commerce.
The Heirloom Satin Lipstick is offered in seven neutral shades, including Khadi Kiss (Light Brown), Ghazal Glow (Pink), Ma’s Misra (Brown), Bangle Box (Light Pink), First Sari (Berry), Roose Wood (Rosewood), and Polki Dots (Peach). Each bullet boasts a conditioning Vitamin E ingredient that allows for a “soothing pigment that melts into lips” while also delivering an ample dose of antioxidants. The strong hydrating effect is achieved through the addition of botanically derived waxes.
Image Credit: Kulfi Beauty
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