Football imprint Lovers FC launches a new Jameson collection with the libation company. The duo joins forces to celebrate the Women’s World Cup coming up soon in Australia and New Zealand with a capsule that honors the game and its roots. There are three bold looks that celebrate the eclectic history of the international kits.
The campaign that showcases the jerseys capture a narrative of a regular match-day before fans head to the terraces. Marketing Director at Jameson, Leanne Banks speaks about the new jerseys, stating “We are super proud to be continuing our support of grassroots football and this time to be giving back to the women’s game, the unsung champions, and the players themselves that keep the game alive.”
Image Credit: Jameson, hypebeast, roundofmerch
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