The product comes in two varieties to choose from including Raspberry & Pineapple and Strawberry & Apple, which are both crafted with real fruit and no added sugar. The snacks boast two halves with one flavor on each side that can be easily separated to provide youngsters with an interactive treat that doesn’t skimp on sweet taste.
Senior Innovation Manager at Urban Fresh Foods Matthew Kitteridge commented on the new BEAR Fruit Splits fruit snacks saying, “This launch is set to help us retain parents in the snacking category for longer through snacks that are attractive to older children, as well as our younger cubs. We recently launched Bear Fruit Treasures that targets a younger age range (from 3 years old), we have Yoyos to cater to our 4-6-year-old cubs, and now Fruit Splits takes us beyond that with a snack and Bear cards that will feel more grown-up for this age group.”
#DualFlavor #Fruit #Snacks #BEAR #Fruit #Splits
