Donna Karan New York has launched its Fall 2024 campaign, titled ‘Reflections on Women.’ The initiative emphasizes the diverse and multi-dimensional nature of modern women. Building on the brand’s recent revival, the campaign features an iconic group of women — like Christy Turlington and Amber Valletta, who were photographed by Mikael Jansson.
The collection draws inspiration from New York’s urban landscape and features a sophisticated palette of blacks, grays, olive greens, and golds, alongside materials like suede and leather. The campaign aims to resonate with a broad audience, offering elegant and versatile fashion that aligns with contemporary women’s lifestyles.
Reflections on Women delivers a strong emphasis on empowerment and openly celebrates women’s complexity. The use of iconic models and the connection to New York City add a layer of timelessness and cultural relevance.
Image Credit: Mikael Jansson
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