Thatchers Cider is set to significantly expand the availability of its new Juicy Apple variety, which has already made a notable impact since its initial introduction in pubs and bars back in April 2024. The cider, which has now been launched in Morrisons, is poised for a broader retail rollout over the coming months. This move aims to make the Juicy Apple variety more accessible to a wider audience.
Juicy Apple cider has several convenient packaging options to meet diverse consumer needs. It is offered in individual 500ml bottles and multipacks of 4x440ml and 10x440ml, providing flexibility for different occasions and preferences. A key aspect of its production is that it uses 100% renewable electricity. This aligns with modern sustainability values and allows the company to prioritize greener choices.
“Juicy Apple is perfect for those who are yet to discover the taste of apple cider, and cider lovers alike. It has excited everyone who has tried it, and that’s exciting for us,” said cider maker Eleanor Thatcher.
Image Credit: Thatchers Cider
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