During the second quarter of the Super Bowl LVIII, fans can look forward to Hellmann’s Mayo Cat ad. The fourth consecutive Big Game spot from the brand stars award-winning actress and comedian Kate McKinnon, actor and comedian Pete Davidson and the iconic Mayo Cat.
The 30-second ad, Mayo Cat shares how viewers can save leftovers and reduce food waste with mayonnaise. The ad opens with Kate going through her fridge following the Big Game and Mayo Cat inspires her to transform her leftovers into something more satisfying. This realization, and the revelation that her cat can talk, kick-starts morning show appearances, book signings and motivational speeches and more.
This ad plays into the brand’s Make Taste, Not Waste platform, which celebrates creativity in the kitchen to reduce food waste at home with leftover creations.
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