Traditionally enjoyed in restaurants, sake is undergoing a transformation thanks to brands like SummerFall, which applies traditional Japanese brewing methods to Californian ingredients to create a bubbly, easy-drinking sake beverage. The take-anywhere canned product challenges the conventional consumption setting and repositions sake as something more akin to canned wine or beer.
Designed with portability in mind, SummerFall comes in 200ml cans and its name was inspired by the great outdoors, urging drinkers to grab a can for their next picnic, beach day, pool party or park gathering. As SummerFall states, “This sake tastes better in backyards and on rooftops, made to mingle with everything from tacos to tiramisu.”
SummerFall also appeals to ingredient-conscious consumers as a clean, gluten-free beverage that’s naturally refined.
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