This is releasing a new product dubbed the ‘This Isn’t Beef Burgers,’ which are meat-free beef patties. The patties are made of pea and fava protein, delivering the same great taste that standard burgers do without the inclusion of real meat. Additionally, the patties are formulated without using soy, wheat, and allergens and offer protein, fiber, and reduced saturated fat content.
This will be celebrating the launch of its new product with in-store and digital investments, highlighting the tagline “This is beyond tasty.” The new product is an alternative to other plant-based meat offerings on the market, providing a lower price with the same high-quality taste. ‘This Isn’t Beef Burgers’ can be found at select retailers across the UK.
Image Credit: This
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