HOUSEOFLOVE cocktails and mocktails are a series of canned refreshments perfect for helping consumers to elevate their socialization with friends and family alike. The drinks were co-created with RuPaul alongside the drag queen’s RuPaul’s Drag Race team to deliver a premium refreshment that suits the preferences of the consumer. The canned cocktails are crafted with premium spirits and boast a 7% to 12% ABV, depending on the variety, while the mocktails maintain a flavorful profile without the associated alcohol for casual sipping.
The HOUSEOFLOVE cocktails and mocktails are being launched at a variety of additional off-premise independent retailers and off-premise bars thanks to a partnership with Fenway Associates. The cocktails are available for purchase in Los Angeles, New York, Las Vegas and Atlanta.
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