The ice cream bag has become a staple for kitschy fashion aesthetics but experimental streetwear brand Doublet takes it one step further with this cheeky design.
Doublet’s ice cream bag mimics the aesthetic of the dessert splattered on the ground. In this formation, the accessory is a functional tote that can fit a variety of stuff. When not in use, consumers can actually pack the spilled-out ice cream portion back into the leather waffle cone. Thus, Doublet’s design also doubles as “a sweet-looking wristlet.” The overall style of the bag and its packability certainly draw attention to the design.
The ice cream bag made its appearance during Doublet’s Fall/Winter 2023 runway show, where the brand showcased many unconventional and avant-garde items.
Image Credit: DOVER STREET MARKET GINZA, Doublet
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